Synergy MarCom™
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Salasar / Mumbai exhibition

Industrial outside. Welcoming inside.

A grey architectural frame opens onto timber tones, conversation seating, greenery and a coffee-bar area.

Salasar exhibition stand in Mumbai with grey angular frame and red brand lettering
The aisle-facing frame, illuminated identity and open corner.
BrandSalasar
EnvironmentMumbai exhibition
CollectionIndustrial
Inside this story2 original photographs
The design story

A closer look
at the space.

The Salasar Mumbai photographs reveal a useful contrast between the outside and the inside. A grey frame with sharply angled white light lines creates a strong aisle-facing presence, while the red illuminated identity sits high on the frontage.

Inside, timber-toned flooring, upholstered seating and planting soften the environment. A clearly labelled coffee-bar area adds another destination beyond the reception counter.

The external photograph explains how the stand meets the exhibition aisle. The internal view shows how that architectural presence gives way to a more comfortable setting for discussions. These are two complementary sides of the same space.

The details make the difference

What gives it character.

01

A defined outer frame

Grey surfaces and angled lighting give the frontage a crisp outline.

02

Hospitality within the footprint

Conversation seating and the coffee-bar area form a distinct interior setting.

03

A softer material layer

Timber tones and planting contrast with the industrial character of the exterior.

On the show floor

Select a photograph to view it in full.

01The aisle-facing frame, illuminated identity and open corner.
02Inside the stand: hospitality, seating and a warmer material palette.
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